A Digital Transformation is any strategic initiative that applies data science and marketing technology to solve fundamental problems. The goal is to reinvent the business in ways that put customers first, taking advantage of the power of digital technology to create seamless interactions with them.
he Digital Transformation roadmap looks a little different in every organization, but some common threads include:
- Permanent Work from Home.
- Personalization drives the kind of new experiences that resonate with customers and underpin successful igital transformation strategies.